Lean Product Launch: 3 Ways 3P Events Can Reduce Waste, Risk, and Time-to-Market

Get a diverse group of smart people in a room and present them with a challenge. Brainstorm ideas and collaborate to choose the best solution. Build a mockup and simulate the process to learn as much as you can before bringing it into the real world.

Sounds like a solid foundation for a successful a product launch, right? We think so, too. In a nutshell, that’s what happens during a Lean Production Preparation Process (3P) event. 3P is a Lean Product Launch tool that has been particularly effective for our customers. 3P events bring stakeholders together to identify and reduce waste in every step of a process, thereby increasing efficiency, de-risking the manufacturing process, and compressing the timeline. Viant has conducted dozens of 3P events for customers ranging from tiny startups to large global corporations.

When you should consider a 3P event:

  • New product development
  • Product design changes
  • Capital expenditure approval
  • Significant changes in volume
  • Manufacturing transfer

This white paper will focus on 3P as a key Lean Product Launch tool. It will explain how this tool can help accelerate time to market and take a step-by-step look at each phase of a 3P event. To learn more about Viant’s Lean approach and best-in-class 3P deployment, read our Lean Product Launch white paper.

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With an expansive global footprint, Viant offers unmatched manufacturing scale and speed. Our focused approach aligns your resources with our capabilities for maximum efficiency. Get expert advice on accelerating time to market, reducing lead times, mitigating validation risk, and ensuring product performance.