FOXBOROUGH, Mass. — February 3, 2025 — Rodney Crooks has been appointed to lead Viant’s Orthoplastics operations in the UK, the industry’s premier supplier of premium-grade orthopedic ultra-high-molecular-weight polyethylene (UHMWPE) for medical devices. In his role, Rodney oversees all aspects of the business, driving excellence in design and development, commercial strategy, customer relationships, product quality, and service delivery. His focus is on ensuring Orthoplastics continues to deliver high-quality, differentiated UHMWPE solutions that meet the evolving needs of orthopedic customers worldwide. With over 30 years of operations and leadership experience, Rodney brings a wealth of expertise to the role. Prior to leading Orthoplastics, he served as Vice President of Operations for Viant’s Medical Device Solutions (MDS) division for six years. His career also includes leadership roles at Covidien/Medtronic and DJO, managing global operations across the US, Mexico, Ireland, and the UK.
About Viant
Viant is a global medical device design and manufacturing services provider that partners and innovates with customers to provide the highest quality, life-enhancing medical devices. The company achieves this through its depth and breadth of capabilities, end-to-end integration, technical expertise, and relentless focus on its customers and operational excellence. With more than 7,000 associates across 25 locations worldwide, Viant offers a unique combination of small-company service and attention with big-company resources. For more information, visit viantmedical.com or follow us on LinkedIn.
